Linda Alvarez, COO of Clyde Desert LLC and Organizer of the Wheels & Ink Expo

Linda Alvarez serves as the Chief Operating Officer of Clyde Desert LLC, where she oversees daily operations, strategic partnerships, and event execution. As the driving force behind the Wheels & Ink Expo, Linda leads coordination between vendors, artists, sponsors, and community stakeholders to deliver a world-class experience blending car culture, tattoo artistry, and live entertainment.

With a strong background in leadership and event management, Linda ensures all operational systems run efficiently—from vendor logistics and booth coordination to sponsorship integration and marketing outreach. Her hands-on approach and clear communication style have helped position the Wheels & Ink Expo as one of the Southwest region’s most anticipated cultural events.

Linda is known for her professionalism, problem-solving skills, and unwavering commitment to excellence. She works closely with artists, local businesses, and community organizations to create a collaborative environment that promotes creativity, diversity, and community growth. Under her leadership, the Clyde Desert team continues to expand its footprint, attracting thousands of attendees from across El Paso, Juárez, and the broader Southwest region.

Linda Alvarez’s dedication and attention to detail reflect her belief that success comes from teamwork, vision, and consistency — values that define both her leadership and the continued success of Clyde Desert LLC.